Isaiah Stone won $ 100,000 in Bitcoins at a Voyager Digital sponsored NBA shooting event.
A Dallas Mavericks fan won $ 100,000 in Bitcoin (BTC) after making a series of throws at a National Basketball Association (NBA) shootout event sponsored by crypto broker Voyager Digital.
Isaiah Stone, the winner of the basketball game, completed all stages of the challenge which included a free throw, a triple and a half field goal. According to the Dallas Mavericks, the Voyager-sponsored cash prize was the biggest on-field promotion for the team.
#MFFL, Isaiah Stone just won the BIGGEST cash prize ever for a promotion on the field for the Dallas Mavericks‼ ️ He returned home with $ 100,000 in cryptocurrency (Bitcoin) thanks to our new partner @investvoyager pic.twitter.com/ssW4Mz70sy - Dallas Mavericks (@dallasmavs) October 29, 2021
Voyager Digital struck a five-year partnership deal with Mark Cuban’s Dallas Mavericks on Wednesday to increase crypto exposure among NBA fans through various fan engagement promotions.
As Cointelegraph reported, the crypto platform will also have naming rights to the franchise’s Mavs Gaming Hub in Dallas, a location for the Mavs NBA 2K League team. According to the Cuban:
"Our partnership with Voyager will allow Mavs and NBA fans to learn more about Voyager and how they can get more from the Voyager platform than traditional financial apps."
Additionally, the NBA Franchise Rewards Program allows fans to purchase merchandise and earn rewards in cryptocurrencies, including Bitcoin, Ethereum (ETH), and Dogecoin (DOGE).
Related: Coinbase Announces Multi-Year Partnership With NBA And WNBA
On October 19, Coinbase signed a multi-year partnership with five NBA leagues: NBA, Women’s National Basketball Association (WNBA), NBA G League, NBA 2K League and USA Basketball, as an official partner to improve the interaction of the fans.
Kate Rouch, Coinbase Marketing Director, said: “As part of the partnership, we will create interactive experiences to engage the amazing NBA and WNBA community and athletes from around the world. “